French daily marks London Olympics with biggest-ever sport paper
French sport daily L’Equipe has published the biggest-ever format sports paper in the world in honour of the 2012 Olympics in London. The 56cm by 80cm edition has won the paper a place in the Guinness Book of Records.
Thursday’s L’Equipe is twice its usual size and billed as a “collector’s item” by its editorial staff.
Inside fans can find a life-size poster of French judo star Teddy Riner. He is 2.03 metres tall.
There’s more patriotism when it comes to its historical perspective.
Readers will find a complete list of Olympic medals won by French athletes since the start of the modern Games in 1896.
With a print run of 300,000, L’Equipe is a popular daily read for many French sport fans.
It was founded in 1946, produces a Saturday colour supplement and, since 1998, has had a television channel.
Its website is http://www.lequipe.fr/.
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